Design for Brands by Matt Plays

Go Snowskating Day


Go Snowskating Day


  1. Design & direction
  2. Video & photography
  1. INFO

  2. Annual snowskate event centered around a video task list. Local get-together held at Icon Snowskates, but list allows for worldwide participation & celebration.
  1. Icon event

  2. Each season we host a Go Snowskating Day session at the Icon Park in Uxbridge, MA. There we invite locals to help film the official Icon Snowskates edit.
  1. worldwide participation

  2. The task list is downloaded by dozens of crews around the world. In 24 hours they complete 10 tasks, log the footage, and submit it to Icon for a chance to win a box of product.

Notable entry from Finland